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Robert K. Cooper, Ayman Sawaf 
Executive EQ:
Emotional Intelligence in Leadership and Organization

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Many of us have developed a habit of judging people by their IQ, the intellectual level.  You hire a clever guy and think that he will turn around your business.  And he would if he were the only one in the company.  But he just doesn’t get along with the rest of the team, and stops adding the value to the process.

Probably similar experiences have led the researchers of Emotional Intelligence to contemplate the evidence that most intellectually advanced individuals were often quite unsuccessful socially, in both their business and private lives.

Put simply, our human lives are driven by the two forces: mind and soul, intelligence and emotions.  One of them is just not enough. 

By being able to develop both logical and emotional sides of your self, you can achieve substantial break-throughs in the whole range of business and career development factors:

  • Leadership
  • Decision Making
  • Open and Honest Communication
  • Trusting Relationships and Teamwork
  • Customer Loyalty
  • Creativity and Innovation
EQ consists of five key dimensions: 
  • Knowing one's emotions; 
  • Controlling ones emotions; 
  • Recognizing emotions in others (empathy) 
  • Controlling emotions in others; and 
  • Self motivation. 
The book of Robert Cooper and Ayman Sawaf provides practical guidelines and examples on how to use EQ to enhance personal and corporate performance. 


For further discussion of the impact Emotional Intelligence has in the workplace, see:

  • Hidden Dynamics: How Emotions Affect Business Performance & How You Can Harness Their Power for Positive Results by Faith Ralston


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